THE WELLTODO 2022 CONSUMER WELLNESS TRENDS REPORT IS
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What Can You Expect. 

This 80+ page report explores the eight key consumer trends that we predict will impact the trajectory of the global wellness industry, not just now, but also into the future. 

Powered by our wealth of insights and intelligence, this invaluable resource will provide you with the foresight and confidence needed to establish measured approaches, unlock new opportunities and create even deeper connections with the consumers of tomorrow.

8 Consumer Trends That Will Shape Your Business

Gain access to Welltodo’s unique perspective on the eight key consumer trends that will impact the trajectory of the global wellness industry across many years to come.

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The Key Insights Impacting The Future of Wellness

We'll explore trends, innovation, insights and industry developments that will shape the direction of your brand not just right now (2022), but also into the future.

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Global Developments That Affect You Right Now

As well as spotlighting the consumer trends influencing the business of wellness over the next 12 months and beyond; we’ll explore how and why this impacts you on both a local and global scale.

Welltodo 2022 Trends Report

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8 Key Trends. 

Discover more about the current impact and future of these trends:

01

FITUTAINMENT

As consumer demand for fitness as a form of entertainment rises, this is giving way to exciting cross-industry collaborations, a suite of innovative product features and new virtual worlds.

02

NEXT-GEN HEALTH TRACKING

Trackers and wearables are experiencing a resurgence as consumers turn to technology to guide and streamline every aspect of their wellbeing. From smart mattresses to pocket nutritionists cutting edge devices are changing the way consumers live.

03

PERSONAL CARE BUT MAKE IT WELLNESS

Consumers insatiable appetite for everything wellness is inspiring brands to reinvent traditional personal care products through a wellness lens –– from clean and efficacious ingredients to dissolvable packaging.

04

PRECISION NUTRITION

On the quest to improve their health and performance through personalised solutions, empowered consumers are turning to tailored nutrition recommendations to unlock better health outcomes.

05

DIVERSIFYING INCLUSIVITY

Having acquired a taste for wellness that’s rooted in realism and authentic emotional appeal, consumers are demanding brands celebrate and support inclusivity beyond mainstream identity markers and across every stage of the life cycle.

06

SERVICE LED

As consumers continue to shift towards wellness services provided by experts/creators, this is helping to humanise our relationship with wellness and bring new voices into the fold.

07

REDUCE, REGENERATE AND RESET

In an ongoing bid to reset and rewire the planet’s health, conscious consumers are aligning themselves with wellness brands that enable them to reduce their impact and rehabilitate and enhance the earth’s ecosystem through their everyday choices.

08

HOSPITAL AT HOME

With our homes having transformed into our workplace, gym and spa it’s no surprise that, with the surge of at-home health and wellness services, they’re also pivoting to become our health care providers as well.

What People Are Saying About Our Previous Reports.

I enjoyed your website and the report very much. It came at the right time as we are pivoting our business and want to know what’s out there."

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Thank you. Great report. Great that a lot of the brands are global and translate to what we have here in NYC."

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Absolutely LOVE this report! It's so beautifully put together - congratulations to you and the team!"